Our dream and future
In a world where sustainability and social responsibility are increasingly important, we are at the frontline in the race to achieve a cleaner future. Find out how we plan to increase our impact in both the Netherlands and Africa in the future!
Making a difference in Africa
Our future plans revolve around continuing and expanding our work in Africa with a new Pulp paper factory. We currently donate 50% of our profits to the construction and maintenance of toilets in developing countries, with a focus on Ghana. We do this because we believe clean water and safe sanitation are the foundation for a healthy, happy, and dignified life!
To really make a difference, we all need to work together. Ambition is the chain change. We don't want to keep the recipe to ourselves, but to really make the world a better place.
The Netherlands and the rest of the world
In the Netherlands, we have already made an appearance at several retail shops. And guess what? Our products are embraced by environmentally conscious shoppers who not only seek top quality, but also like to leave a positive mark on our world. As for our future plans, we want to keep expanding our range and conquer even more shops so that many more people can enjoy our sustainable toilet paper.
And it doesn't stop there! We have extended our borders to the UK. Thanks to an exclusive partnership with well-known supermarket chain Asda, our products are available in more than 300 shops! This opens up new opportunities for us and allows us to share our mission with even more people.
What's next?
What's on the agenda? We are determined to grow further and make even more of an impact. We are currently working hard to set up a bamboo pulp paper factory in Ghana, where local craftsmen will be involved in producing pulp paper. This will not only create jobs, but also give the planet a helping hand! Our goal is to provide toilets to 25 million people in Ghana, together with other partners. We focus on existing and new cooperatives, giving work to 50,000 farmers. Our goal is also to make bamboo mainstream. This way, we can compete with the other big brands and make a mega impact!
In addition, we are making great strides to become the world's first Fair Trade toilet paper! Sort of like Tony Chocolony, but made of toilet paper. We are growing tremendously with our partners. Because we have grown so fast, we have been able to acquire external workshops. So we are scaling up to make our impact even bigger!
Our dream, our future
At The Good Roll, we go all-in when it comes to our future plans. We don't simply bang on about concrete revenue targets; no, we want to change the world by giving one million people access to clean and safe sanitation. That means we will build at least 200,000 toilets in developing countries. Right now, we have already started to build 300 toilets, but there is still a long and exciting journey ahead of us.
Since we have grown so fast recently, we have launched a new investment round! This allows everyone to become co-owners! Together, we can make a positive impact on the environment, public health and communities in need. Will you also roll with us to make our world a cleaner and healthier place, role by role?
